Top Five Reports
Posted by Wes Trochlil on May 14th, 2007 with 1 CommentA vendor asked me the following: "What are the top 5 most useful or most valuable reports that you've seen from an AMS?"
My response:
I think the top five will vary based on three things: type of membership (trade vs. professional vs. hybrid); largest source of non-dues revenue (e.g., events, certification, products, fundraising, other); and what is politically important (e.g., committee participation, speaking/presenting, PAC).
But in general, I would suggest these: What do you think? What's your single most important report from your AMS?


If the non-profit has a strong publishing program, I would add a paid subscriptions report (non-comp’d subs) by category (i.e. member, institution) with revenue.